Wal-Mart goes green

Though I do hope Wal-Mart will follow through on this, I can't help but remember Wal-Mart's "Bring it home to the USA" campaign, with which the company wrapped itself in the flag and positioned itself as the place to shop in order to support domestic manufacturing jobs. You may notice that the company got over that -- and the numbers show that even when it advertised itself that way, it never actually delivered. My hope is that the economics of sustainable development truly make sense for the company, because otherwise Wal-Mart will jettison its green initative the same way it ditched its Buy American campaign.